|
Terminology
Visitor numbers are based on the number of user sessions recorded by a web site, based on the number of cookies sent to computers that connect to the web site.
A Hit is a request for any file that makes up a web page. Most web pages are made up of many files (images, scripts, links etc) and each of these will register as a hit. Refreshing a web page, will generate a new request for the same files and another set of hits will be recorded. Hits do not, therefore, provide an accurate estimate of page views or visitor numbers and it is quite easy for a single visitor to an average sized web site, to register hundreds or thousands of hits during their user session. Since all web sites will vary in the number of files that make up its pages, and the number of pages that make up it's site they are also of no value in comparing one site to another.
For the above reason Hits or Hit Counts are rarely quoted in web sites statistics since they are of no value to potential consumers. However, it is worth being aware of the difference between the two, to avoid basing commerical decisions on figures that have no correlation with visitor numbers.
Unique Visitors
This refers to visits recorded by people visiting a web site, as opposed to search engine robots.
Returning Visitors
This is almost impossible to measure with any degree of accuracy as it would require all visitors to be issued with a Static IP address by their ISP. Most IP addresses are dynamically assigned, so that it will change each time a user connects to the Internet. The only way of determining whether an individual is a returning visitor is by the use of persistent cookies that do not expire at the end of the visit, but remain on the hard drive of the visitor's computer so that they can be identified when they return to the site. However, users may delete cookies from their computer, which will prevent them from being identified as a returning visitor on their next visit.
User Statistics- marine-recruitment.com
Visitor numbers and page views etc are provided by our live stats server. Job seeker statistics are dynamically generated from the job seeker database and will change automatically.
Job seekers statistics are divided into 2 groups - those who are actively registered and those who have either suspended their membership temporarily or are in the process of registering.
Reliability of published data
To ensure that our statistics represent an accurate reflection of membership numbers. duplicate records are deleted, records with invalid e-mail addresses are disabled and job seekers have the means to cancel their membership when they have obtained new employment or nolonger wish to use this service. In addition, new registrations for job seeker membership are evaluated by our staff before a password is issued, to ensure this service is relevant to their requirments and avoid distorting the statistics with records of inidividuals that either have no relevant experience or any immediate prospect of gaining an entry level position in the industry. The combined effect of these measures has resulted in 10,000 (30%) of records being deleted or disabled.
The aim of this is to ensure that our clients are able to is base commercial decisions on accurate job seeker statictics as opposed to a build up of unreliable data that has been allowed to accumulate over a period of time.
|